THE BRIEF: Develop a holiday-themed animation that showcases key Princess Cruises destinations while weaving in festive messaging throughout.
THE BRIEF: The animation began with thumbnail sketches and a detailed storyboard to establish the narrative flow and highlight key visual moments. Working closely with a copywriter, we refined both script and visuals to ensure the messaging aligned seamlessly with the imagery. I created all design assets in Adobe Illustrator and Photoshop, maintaining a consistent holiday aesthetic. These assets were then brought into Adobe After Effects, where I carefully animated each scene, syncing visuals with the copy and a curated holiday soundtrack to elevate the festive tone. The final result was a polished, engaging video that celebrated both the season and the destinations Princess Cruises offers.